4 Steps to a successful leaflet campaign

We can help you plan your campaign!

Any marketing activity should begin with an objective. Before you start to plan your campaign you should have a clear view of what you are attempting to achieve.

Do you want to:

• Generate more customers?
• Increase trade on specific quieter days / periods?
• Win business from competitors?

Many leaflet campaigns fail because the business does not have a clear view of what they want to achieve. They simply think that generating a new customer is the answer – it may be – but not always.

If you need help then please contact us. We are always happy to discuss any queries you may have.

We can help with leaflet design

Design is an important part of your campaign but it is not simply how it looks. The most important part of any design is the message. “The message matters!” If the message is unclear then the leaflet will not be speaking clearly to your target audience.

Leaflet design is different to almost all other print media in that you only have a maximum of 2 seconds to attract their attention and grab their interest.

We have developed a very simple method of creating leaflet designs that work – it is called HOPE.

We can help with leaflet printing

Whatever quantity of leaflets you require, we will be happy to supply a low cost quote. For example – we currently have a special offer for 10,000 single sided DL leaflets printed and delivered for £250 +VAT! If you have different requirements then contact us for an accurate quote.

We can help you target your campaign

It is essential to know where your leaflets will be distributed. That is why we normally supply a map of the delivery area before you arrange the distribution. The ability to target specific mailing areas and plan which areas to deliver to and when is important so that you can make sure you are exactly reaching your target audience.

Here is a link to our maps section on the website to see how Swindon has been broken down in to 10,000 houses – www.lduk-swindon.co.uk/maps

Please contact us to discuss any queries you have over planning, design, print, or delivery of your leaflets by Calling 07444 227301 or clicking here.