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According to a report by Marketing Hiring Trends, there is a 40% gap between the supply and demand of digital marketing specialists. Also, 69% of companies are dying to hire more digital marketers for proper functioning. They need professionals to grow their business, reach a wider audience and generate more revenue.
Interestingly, the situation won't change dramatically in the nearest future and digital marketing skills will increase in demand. Such predictions are based on the fact that the digital economy is growing 10 times faster than the offline one. So if you decide to build a career in this sphere, you have all chances to reach great success.
If the statistics given above look persuasive enough to start studying digital marketing, you are probably wondering about the best way to do it. Today, there are so many options available on the education market that it’s really hard to make a choice. You can find various alternatives starting from university degree programs to online college courses all of which are quite good as they compete for new students. If you already have a master’s degree, then you could consider a Ph.D. program to study marketing. Many people interested in particular marketing topics start dissertation writing as it can contribute to their career success. You can look at these dissertation marketing topics and decide if this path is for you. Of course, this is one of the most difficult ways to get knowledge in this field, but it is also one of the most exciting ones. You can conduct your own research and make an impact on the professional community. Who knows, maybe your findings will be valuable for the whole marketing sector. However, if you feel that academic studies are not your cup of tea, you can consider other variants. For example, you can enroll in short-term programs that target specific topics. So you can pick the one you are passionate about and ignore those that seem boring to you. If you are interested, read more about them below!
The Best Marketing Courses in Swindon
AI in Digital Marketing Training Course
‘AI in Digital Marketing Training Course’ is available in both online and offline formats, which cost £638 and £715 accordingly. Classes usually take place on workdays between 09:30 and 16:30.
As you may know, AI can significantly contribute to the success of digital marketing campaigns. Hence, this course is aimed at teaching students to:
Materials are delivered in the format of interactive lectures and discussions. In this course, students get a lot of exercise and practice in a live lab environment.
Digital Marketing Training Course
The online ‘Digital Marketing Training Course’ costs £1275, while the one you can attend in Swindon requires a £1430 fee. It lasts 14 hours and typically takes 2 days. There are no specific requirements for applicants, everything they need is just a good understanding of how the Internet functions.
The course provides its participants with information on key digital marketing concepts, including mobile and social media marketing, Email and PPC marketing as well as SEO. After considering some interesting case studies, students must understand the role of analytics and a good strategy in digital marketing.
Basic Google Ads Training Course
The price for the ‘Basic Google Ads Training Course’ also differs depending on the format. You can undergo this course online for £638 or attend classes after paying £715. This is a perfect fit for those who don't have much free time as studying will take only one day.
The only requirement to apply for this course is a basic knowledge of Internet marketing. You should pick this program if you want to deepen your knowledge about the Google advertising ecosystem. A big advantage of this course is that it's practical, so you can learn how to set up a campaign and optimize it in order to achieve great results. Thanks to the Q&A session, you can also get answers to your questions about Google Ads.
Internet marketing in practice Training Course
Another affordable option available in Swindon is called 'Internet marketing in practice Training Course'. Like the previous one, this course costs £638 or £715 depending on the format. And it also takes only one day.
By the end of the ‘Internet marketing in practice Training Course', you will learn the specifics of different advertising platforms and realize the importance of both SEO and analytics. Apart from theoretical knowledge, you will gain new skills, such as strategy preparation and evaluation. This training will also help you build confidence in your marketing activities and become a conscious manager.
Author’s BIO
Vendy Adams is a digital marketing specialist at one of the leading writing services in the UK. He constantly works on gaining new skills and uses the latest technologies to manage marketing campaigns. Vendy believes that learning is one of the most important factors of success in the digital marketing industry so he never stops undergoing up-to-date courses and taking part in conferences.
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