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Swindon Town are 22nd in League One at the moment and are really up against it in their attempts of remaining a third division club as they are seven points behind Shrewsbury in 20th and the Shropshire-based outfit have a game in hand to boot.
The next opportunity for the Robins to bridge the gap to those around them is Millwall at home on Saturday.
It looked like Swindon managed to get a surprise win at the weekend over a Bradford side challenging for promotion but the away side folded under pressure when 1-0 up with 15 minutes to go as they conceded twice in the last five minutes to lose the game.
Williams is, and never has been, of the belief that, as a collective, his side is not trying, although four players - Lawrence Vigouroux, Brandon Ormonde-Ottewill, James Brophy and Jordan Stewart were fined for not being committed to the cause.
Speaking shortly after the final whistle on Saturday, Williams said: "The effort was there, but unfortunately the know-how is not."
When asked how he expects his players to produce in seven games what they are yet to achieve in the 39 that have gone, Williams replied: "I don't know, is the answer, other than try, of course.
"I think it's fair to say this team is motivated to fight and to run and to put their body on the line, I think that's evident.
"We are still with fight inside us and now the players need to bring the quality as well and they need to bring their A-game to the table and be ready and switched on for 90-plus minutes to win games of football for us."
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